Category: Influence Amplification

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Mixing TikTok & Business | How Your Brand Can Capitalize On Hashtag Trends 

August 19, 2022

TikTok is a special corner of the internet where brands can flex their creativity, let their personality shine, and engage with the social media community in an authentic way. While [...]

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Deepfake Videos in Marketing | What Brands Should Know  

August 17, 2022

In marketing, image is everything. But what if that image isn’t real? And, does it even matter? Most people are familiar with the usual apps and filters to adjust or [...]

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Subscription-Based Social Media Content | How Instagram Is Adapting to Creator Trends  

July 27, 2022

Above all else, social media has allowed people – especially celebrities – to be themselves. Data continues to underscore that the most resonating content is no longer based purely on [...]

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6 Actionable Tips For CTV Advertising  

July 6, 2022

Connected TV is any television product that airs on an Internet-based streaming service. This includes streaming-only programming, as well as cable substitutes that are streamed through the Internet. The ads [...]

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Q&A: Your Programmatic Advertising Questions Answered  

May 10, 2022

Programmatic advertising enables you to buy ad space using a demand-side platform (DSP) that leverages data insights and algorithms to reach the right users. This automatic process serves ads in [...]

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The QR Code Comeback | How Creative Marketers Are Finally Embracing Their Once Nemesis

April 29, 2022

QR codes. Amirite? In hindsight, they were just a few decades too early. Seeing one out in the wild in the 2010s was like a foreign encounter. For marketers, QR [...]

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