Category: Influence Amplification

man walking with wolf shadow, illustrating the concept of deceptive advertising

How Deceptive Advertising Can Ruin Your Brand

February 14, 2023

Deceptive advertising refers to any advertising message that misleads the consumer by making false or exaggerated claims. These claims can range from false product specifications to misleading price comparisons, or [...]

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Cartoon people working social media

Tips For Marketing to the Silent Generation, Boomers, Gen X, Millennials and Zoomers  

February 9, 2023

While there are many more ways in which building an audience can be dissected than simply by how old they are, age is a primary differentiator that’s often the first [...]

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out of home advertising billboard next to a street

Make Out of Home Advertising Part of your Marketing Strategy  

January 31, 2023

Successful marketing is about focused, consistent and direct communication to the right audiences. And, out of home advertising allows marketers the opportunity to be seen in an entirely unique way, [...]

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artificial intelligence writing content, ai, chat gpt

ChatGPT and AI Content Generator Tools | How Brands Can Utilize Them Now

January 30, 2023

Artificial intelligence (AI) is rapidly becoming a powerful and unavoidable tool for businesses looking to improve their marketing strategy and create efficiencies. One of the most promising AI technologies in [...]

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paid social media icons

Paid Social Media Advertising Tips From A Top Agency

December 13, 2022

Social media advertising is a proven way to increase your brand awareness, reach potential customers and generate both leads and conversions. If you’re not convinced that your budget will be [...]

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Christmas online shopping. Flat cartoon vector illustration with laptop screen with red gift box, spruce, cup on the desk, winter holidays sales.

Spice Up Your Holiday Campaigns With the Latest Ecommerce Trends

November 29, 2022

The holiday season is here, and that usually means the traditional increase in consumer activity, sales and revenue. But, this year is shaping up to be a little different. With [...]

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