(CHANDLER, Ariz.) — The Valley’s foremost authority on digital strategy and branding, Commit Agency, is pleased to announce multiple wins at this year’s ADDY Awards. The Chandler-based advertising agency brought home five trophies from this year’s local awards ceremony, held on Friday, March 15 at the Phoenix Art Museum. The awards, presented annually by the […]

We humans naturally have a fear of the unknown, right? We all react to being outside of our comfort zone differently. Some might get quiet, some might get chatty, others might get downright angry. These reactions are rooted in the fear of answering the question, “Will this really work?” For many businesses, competitive analysis is […]

The marketing world is an ever-changing environment where advertisers are constantly playing catch-up with avid consumers. However difficult it may be to keep up with changing times, it’s imperative that marketers keep tabs on all types of digital consumer behavior. Maintaining a keen eye on this activity will help marketers to better serve their customers, […]

Do you personally use Facebook or Instagram? If you’re a marketer, you are likely already using both. After all, the best way to learn platforms and tools is to be an active user. How you personally consume media – whether through video, photos, live stream, written forms, etc – will always influence your decision.   […]

If you were going to take a road trip from Los Angeles to Portland, what would you do? You would pull up a map on your phone, enter your destination, and then follow the directions for how to get there. Web copy is like a map for your website. The destination is the desired action […]

A rebrand is a marketing strategy that gives your brand a fresh and new visual identity. A rebrand can help a company narrow in on a newly defined audience or mark a company’s shift in the way they do business.   The creative team at Commit Agency has completed many successful rebrands (click here to […]

Yes.   Yes, you should.   It would be a very smart idea to create a Pinterest account for your business.   You’re still here? Okay, consider this the “long story short” version but in reverse.   Last year, our agency hopped on board the Pinterest train. In fact, I wrote up a whole blog […]

No one reads anymore.   As a copywriter, that’s one of my favorite things to hear around the office. And I hear it a lot! It’s true that as digital marketing continues to grow, we’re seeing video outpace other forms of content. This year, internet video traffic is on track to account for 80% of […]

Instagram is a fantastic social platform, easily one of the top social apps I engage with on a regular basis. Whether I’m growing my personal brand or helping clients gain more exposure, one thing I’m always reminding myself is to not get sucked into the trap of focusing on Instagram “likes.” While they are a […]

Whether you’re a new business or have been around for some time, you know that not everything can be done in-house. Unless, you know, you have a superstar team that has multiple talents and the availability to work 40+ hours a week. Unfortunately, not everybody has that luxury. When time is slipping away and your […]

A good user experience is critical in today’s e-commerce world–and quite frankly, what consumers expect now from the brands they come in contact with.   What does it mean to have a good “user experience,” you ask?   In short, a good user experience means a consumer has a pleasurable interaction and experience with your […]

Take a moment to think about all the online searches you’ve performed in your lifetime.   Depending on your age, profession or life stage, it could be hundreds of searches a year. Thousands, even.   Thinking back on your own search history, what would you find? Would it reveal a glimpse into your own life […]