Category: Influence Amplification

Blue background with white lightbulb and the text "Marketing"

Finding The Right Internet Marketing Company For Your Brand | A Business Owner Checklist  

June 24, 2021

On the surface, in today’s ever-digital world, a business looking for an Internet marketing company to partner with has no shortage of options. From SEO to paid search to ecommerce [...]

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How to Write Effective Ad Copy

April 14, 2021

Ad copy refers to advertising copy. It’s often the combination of a headline, supporting text, main body copy and a call to action written to create an ad.

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Media Planning And Buying 101 | What You Need To Know

March 29, 2021

Every marketer wants to optimize their message and ensure it’s received by the widest relevant audience, at the lowest cost, possible. However, executing a flawless marketing strategy isn’t as simple [...]

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How to Create Compelling Content People Will Actually Engage With  

March 10, 2021

The message is clear—simply producing content doesn’t guarantee anything. Creating blogs, videos, email marketing campaigns and other types of content don’t mean anything unless they strike a chord with those [...]

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Commit | Women working at Ad Agency

5 Common Myths of Working with an Advertising Agency

March 1, 2021

If you’re thinking about hiring an advertising agency, you may be hearing some myths floating around out there in the marketing world. Well-meaning confidants sharing their own horror stories would [...]

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Content Planning | Tips and Examples From an Ad Agency  

December 9, 2020

Where does quality, effective content come from? Marketers can’t simply write or produce whatever they want and expect it to magically drive sales. The content has to be part of [...]

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