What Is Experiential Marketing and Why Should You Care?

Tatum Snodgrass
April 23, 2019

Let’s say one of your favorite brands is Ikea and you’re in the market to redesign your kitchen. You shop at Ikea almost exclusively and would consider yourself a loyal customer.   Now, let’s say Ikea invited you to a dinner party hosted by your favorite influencer. Score! You arrive at a beautifully designed home […]

Read More

What You Need to Know About Customer Lifecycle Marketing

Tatum Snodgrass
April 16, 2019

How do your customers interact with your business? Think about it. They might find your website homepage via google search. Or they might walk into your brick-and-mortar store to browse or ask a question. Maybe they follow you on Instagram. There are various ways your audience will interact with you. Customer lifecycle marketing is how […]

Read More

How to Begin Content Marketing For Your Business

Melinda Carter
April 9, 2019

You have this incredible brand that needs more exposure. What do you do? You could pass out flyers or post a few advertisements online, however, those aren’t going to build you a loyal following. If you’re looking to engage with your audience and build brand awareness, we recommend putting together a content strategy.   With […]

Read More

Should Agencies Worry About Marketing Awards? [VIDEO]

Commit Agency
March 28, 2019

And the award goes to………Commit Agency!   ? ? ?   Of course we’re thrilled to be recognized for our work, but is there more to winning marketing awards than adding another plaque to the wall?   Watch the video below ? to see what our creative director Lanny Ward (against marketing awards) and our […]

Read More

Top 5 Worst Clickbait Examples

Melinda Carter
March 20, 2019

Whaaaaaat.   You mean I can learn a new language in under ten minutes?   Well, that’s what the title of the article says.   Maybe I should click on it to see what the secret is?   Oh, it’s spam. Of course. Why did I even click on that?!   Clickbait will get you, […]

Read More

[NEWS] Commit Agency Takes Home Five ADDY Awards from Phoenix Ad Club

Commit Agency
March 18, 2019

(CHANDLER, Ariz.) — The Valley’s foremost authority on digital strategy and branding, Commit Agency, is pleased to announce multiple wins at this year’s ADDY Awards. The Chandler-based advertising agency brought home five trophies from this year’s local awards ceremony, held on Friday, March 15 at the Phoenix Art Museum. The awards, presented annually by the […]

Read More

Pros and Cons of Industry Benchmarks

Tatum Snodgrass
March 13, 2019

We humans naturally have a fear of the unknown, right? We all react to being outside of our comfort zone differently. Some might get quiet, some might get chatty, others might get downright angry. These reactions are rooted in the fear of answering the question, “Will this really work?” For many businesses, competitive analysis is […]

Read More

New Ways to Track Digital Consumer Behavior  

Commit Agency
March 6, 2019

The marketing world is an ever-changing environment where advertisers are constantly playing catch-up with avid consumers. However difficult it may be to keep up with changing times, it’s imperative that marketers keep tabs on all types of digital consumer behavior. Maintaining a keen eye on this activity will help marketers to better serve their customers, […]

Read More

Which is a Better Marketing Tool – Instagram or Facebook?

Joel Coen
February 26, 2019

Do you personally use Facebook or Instagram? If you’re a marketer, you are likely already using both. After all, the best way to learn platforms and tools is to be an active user. How you personally consume media – whether through video, photos, live stream, written forms, etc – will always influence your decision.   […]

Read More

Why You Should Pay Attention to Your Web Copy

Tatum Snodgrass
February 20, 2019

If you were going to take a road trip from Los Angeles to Portland, what would you do? You would pull up a map on your phone, enter your destination, and then follow the directions for how to get there. Web copy is like a map for your website. The destination is the desired action […]

Read More

Some of Our Favorite Rebranding Case Studies

Tatum Snodgrass
February 13, 2019

A rebrand is a marketing strategy that gives your brand a fresh and new visual identity. A rebrand can help a company narrow in on a newly defined audience or mark a company’s shift in the way they do business.   The creative team at Commit Agency has completed many successful rebrands (click here to […]

Read More

Should I Create a Pinterest Account For My Business?

Nick Christensen
February 6, 2019

Yes.   Yes, you should.   It would be a very smart idea to create a Pinterest account for your business.   via GIPHY You’re still here? Okay, consider this the “long story short” version but in reverse.   Last year, our agency hopped on board the Pinterest train. In fact, I wrote up a […]

Read More