Deepfake Videos in Marketing | What Brands Should Know
August 17, 2022
In marketing, image is everything. But what if that image isn’t real? And, does it even matter? Most people are familiar with the usual apps and filters to adjust or [...]
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Subscription-Based Social Media Content | How Instagram Is Adapting to Creator Trends
July 27, 2022
Above all else, social media has allowed people – especially celebrities – to be themselves. Data continues to underscore that the most resonating content is no longer based purely on [...]
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Doing it for the ‘Gram: Most Insta-Worthy Spots in Phoenix
May 4, 2021
You know what they say, Instagram, or it didn't happen... Whether it’s your first time in Phoenix or you’re looking for new places to explore, this list of Insta-worthy spots [...]
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How to Write Effective Ad Copy
April 14, 2021
Ad copy refers to advertising copy. It’s often the combination of a headline, supporting text, main body copy and a call to action written to create an ad.
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How to Create Compelling Content People Will Actually Engage With
March 10, 2021
The message is clear—simply producing content doesn’t guarantee anything. Creating blogs, videos, email marketing campaigns and other types of content don’t mean anything unless they strike a chord with those [...]
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Content Planning | Tips and Examples From an Ad Agency
December 9, 2020
Where does quality, effective content come from? Marketers can’t simply write or produce whatever they want and expect it to magically drive sales. The content has to be part of [...]
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