Engaging Social Media Posts | Tips and Examples from the Marketing Experts
September 15, 2021
When executed strategically and creatively, social media as a marketing tool can be a powerful driver of awareness, brand engagement and ultimately traffic or revenue to your business. However, when [...]
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Generational Marketing | How to Speak to The Right Audience The Right Way
August 26, 2021
Generational marketing is a must for any business that aims to appeal to multiple segments of the marketplace. When done right, generational marketing allows marketers to speak directly to their [...]
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Zoomer Generational Marketing | Who They Are and How to Reach Them
August 26, 2021
Generation Z may not be as well-known culturally as the millennial generation that came before them, but there’s plenty of reason to take notice of this emerging demographic. Gen Z [...]
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Examples of Effective Integrated Marketing Campaigns
August 18, 2021
The definition of an integrated marketing campaign is an endeavor in which a brand uses multiple means of communication to send a message to its target audience. By this definition, [...]
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Finding The Right Internet Marketing Company For Your Brand | A Business Owner Checklist
June 24, 2021
On the surface, in today’s ever-digital world, a business looking for an Internet marketing company to partner with has no shortage of options. From SEO to paid search to ecommerce [...]
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Debranding | Definition, Examples and Why It Can Be Effective
May 12, 2021
With a different approach, brands can still establish themselves in their desired manner with their respective audiences. How can they do this? By shedding the name value that has seen [...]
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