Category: Marketing

Drawing of various marketing communication platforms and styles

Elevate Your Brand | The Power of Integrated Marketing Communications

September 29, 2023

This is where Integrated Marketing Communications (IMC) comes into play. IMC is not just another buzzword; it's a powerful strategy that can elevate your brand to new heights. 

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Person taking a picture of food with their phone

The Future of User-Generated Content | Leverage Authentic Voices For Your Brand

September 28, 2023

In the ever-evolving landscape of digital marketing, one concept has emerged as a powerful force that is redefining the way brands connect with their audience - User-Generated Content (UGC).

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Cartoon shopping cart icon at a fork in the road.

Navigating the Digital Marketplace Landscape: The Evolution of E-Commerce

September 27, 2023

In the fast-paced world of business, one thing has become abundantly clear: the digital marketplace is not just the future; it's the present. The rise of e-commerce has transformed the [...]

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Store fronts with various marketing tactics

Franchise Advertising | Mastering Your Business’s Growth

September 26, 2023

Beyond “getting the word out,” franchisees need to be digitally optimized for success and consistent in their message. This 5-point snapshot of a franchisee marketing strategy is a starting point [...]

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Mom and daughter walking past a store front. Man walking the opposite direction past the same store front.

Mastering Business Growth with Franchisee Advertising: A Franchisee’s Guide to Attracting New Customers

September 26, 2023

In the dynamic world of business, franchise ownership has emerged as a lucrative opportunity for entrepreneurs seeking growth and success.

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A man using voice Search

Optimizing Marketing Campaigns for Voice Search Marketing

August 31, 2023

Voice search marketing presents a transformative opportunity for businesses to connect with their target audience in a more conversational and direct manner.

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