Chandler-Based Commit Agency Forms New Board to Help Agency Scale for Growth
FOR IMMEDIATE RELEASE
Contact: Janelle Brannock
(480) 390-0757
CHANDLER, Ariz. (Feb. 13, 2023)—Chandler-based Commit Agency today announced it has formed a new board of nine influential business leaders that will help guide the agency as it continues to grow its client base.
The members were “thoughtfully selected based on their diverse experience, expertise and heart for the community,” said Commit Agency President David Ralls. “In this new partnership, I’m looking forward to a bright future fueled by a shared passion for creating success. We already are seeing a lot of momentum just a couple weeks into the new year with new client wins, and I’m confident these strategic and influential business leaders will help propel that momentum even further.”
The advisory board is made up of the following business leaders:
- Tim O’Neal, CEO, Goodwill of Central and Northern Arizona
Tim is a business and social innovation leader who has dedicated his 30-year career to creating programs and services that help underserved people thrive. He brings unmatched retail success, extensive leadership, community expertise and unwavering passion as a visionary leader committed to building bridges that uplift entire communities. Launching Thrive Services Group in January 2022, he continues to blaze a trail of growth and social change.
- Tom Fletcher, Senior Vice President, Global Partnership Solutions, Phoenix Suns
In his fourth season as senior vice president of global partnership solutions for the Phoenix Suns, Phoenix Mercury and Legends Entertainment District, Tom leads and manages all aspects of the Global Partnership Solutions department, including the sales, activation and operations divisions. Tom possesses more than 20 years of professional and collegiate sports experience. Most recently, he spent eight years as a senior vice president of sales and business development at IMG College where he oversaw all revenue generation, activation and expense management of multimedia rights for the west region, which included 16 Division I athletic departments.
- Dave Brown, CEO, Valley Leadership
Dave empowers Arizonans to lead through Valley Leadership’s innovative programming that helps participants expand their perspectives and network. Dave was also CEO of Home Matters and executive director of the National NeighborWorks Association. Today, he serves on the board for Home Matters to Arizona, the first statewide Home Matters initiative focused on a new generation of housing, connected communities and healthier individuals, families and economies. Previously, Dave was a public accountant with Arthur Andersen and a financial litigation consultant with Navigant Consulting.
- Eddie Cook, Maricopa County Assessor
Eddie Cook serves as Assessor for Maricopa County, the fourth largest county in the United States. His office annually notices and administers over 1.8 million real and personal property parcels/accounts with a full cash value of more than $880 billion. His vision has been to create a “One Team” culture that provides the public with a high-performance team that is both efficient and effective at the lowest cost to the taxpayer. Eddie has made it his mission to ensure that fairness, equity and respect are present in every aspect of business to secure best-in-class service. He accomplishes this by continuing to innovate and anticipate the community’s changing needs and embracing the latest technology while creating a workplace that inspires and empowers his team to perform at the highest level. A respected member of the Gilbert Town Council from 2011 to 2020, Eddie helped successfully introduce initiatives and programs that have become a model for municipalities across the state.
- Dorothy Dowling, Managing Director, Horwath International
With 35 years of executive experience in the hospitality industry, Dorothy is a recognized leader in the industry, having received numerous industry awards. In her current role, she supports the industry in growing scale and commercial success. As former CMO at Best Western International, she developed an extensive background in global digital ecommerce and loyalty marketing as well as global commercial B2B expertise. She was a pioneer in pursuing strategic and innovative partnerships with organizations such as AAA/CAA, Google, TripAdvisor and Facebook. She was the president of the Global Business Travel Association Allied Leadership Council and serves on the Hospitality Sales and Marketing Association International (HSMAI) global foundation board.
- Tracy Bullock, President, Bullock Training & Development, Sandler Training
With 40 years of business development experience, Tracy builds and delivers Sandler Training business programs for companies of all sizes, across multiple industries. During her 30-year career with Procter & Gamble in customer business development, she developed sales and management teams, grew individuals’ performance and coordinated cross-department strategic planning with top customers in the United States and globally. She was awarded Outstanding Woman in Business in 2019 by the Phoenix Business Journal and is currently serving on the Board of Pivium. Previously, she has served on the board of the Tempe Chamber of Commerce, as well as the iCommand Board.
- Mary J. Shick, CMO and Consultant, Gaming and Hospitality Industry
A sharp, high-energy, ambitious marketer with deep experience and expertise in public casino corporations, Native American casino gaming and other business enterprises nationwide, Mary has been a senior executive for two titans of casino gaming: Harrah’s Entertainment, Inc. and Penn National Gaming, Inc. She is a strong contributor in building growth-oriented organizations and her 25+ year casino gaming career extends across business strategies, marketing and brand development, and casino operations, while leading management teams with a focus on revenue generation, profitability, brand development, marketing innovation and team development.
- Jim Hayden, Founder and CEO, Board Developer, LLC
Since 2007, Jim has been the CEO of Board Developer, a nationwide board of directors’ placement and training organization, which has also administered thousands of assessments for companies around the world––enabling teams to enhance leadership effectiveness. Jim currently serves on multiple boards, and dozens previously, including three nonprofit organizations that he founded. He also spent 20 years in healthcare as a clinician, administrator and board member, having oversight of more than 13,000 employees.
- DeeAnn Palin, President, Arizona, Board Developer, LLC
With more than 30 years of business and executive leadership, coaching, organizational development, culture change, operations and results management experience, DeeAnn works with mid-market CEOs and boards to help them scale for growth, build profitability and culture, and prepare for sale. She has worked in a multitude of industries including high-tech, insurance, retail, private education, healthcare, and sports & entertainment. DeeAnn has served in leadership roles on several boards, most recently as chair of the Northern Arizona University Foundation Board and is currently leading the NAU Honors College Advisory Board.
About Commit Agency
Founded in 1997, Commit Agency is a brand definition, consumer experience and marketing amplification agency that believes thoughtfully designed consumer interactions informed by a well-defined brand create moments worth remembering and sharing. In today’s connected world, Commit brings brands closer to consumers through thoughtful and innovative digital and social experiences designed to move them to action. Based in Chandler, Ariz., Commit specializes in branding, content, creative, data analytics, experience design, media (digital, traditional and social), research, strategy and web development. Learn more about Commit online, or connect with the agency on Facebook, Twitter and Instagram.
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