Programmatic advertising enables you to buy ad space using a demand-side platform (DSP) that leverages data insights and algorithms to reach the right users. This automatic process serves ads in [...]
Read MoreCommit Agency, the Valley’s foremost authority on brand definition, experience design and marketing amplification, is approaching the second half of 2022 with the addition of one of the state’s highest-profile [...]
Read MoreIf you haven’t heard, influencer marketing is here to stay. In fact, influencers have never been more valuable to brands. Why? Simply put, influencer marketing is one sector of social media [...]
Read MoreWhen leveraging the power of brand advocates or endorsements from well-known personalities, success comes in all sizes. And, targeting the biggest names or the most sought-after celebrities, in fact, might [...]
Read MoreWhen executed strategically and creatively, social media as a marketing tool can be a powerful driver of awareness, brand engagement and ultimately traffic or revenue to your business. However, when [...]
Read MoreGenerational marketing is a must for any business that aims to appeal to multiple segments of the marketplace. When done right, generational marketing allows marketers to speak directly to their [...]
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