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Marketing Mix

Beyond the 4 Ps | Expanding Your Marketing Mix for the Digital Age

November 18, 2024

The traditional marketing mix, often known as the "Four Ps" has served as a foundation for creating effective strategies.

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The Essential ADA Website Compliance Requirements You Can’t Ignore

November 11, 2024

ADA website compliance has emerged as a critical area for ensuring your website caters to all users, regardless of their abilities.

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Boosting ROI: How SEM Agencies Optimize Your Marketing Budget

November 1, 2024

Partnering with a search engine marketing agency can be the key to driving measurable results and maximizing return on investment (ROI).

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A man and Women sitting at a table talking | Marcus Kent and Jade Frazier

Rebel Reels Episode 5 | Fostering Work Culture

October 29, 2024

This episode goes deep into the power of self-awareness, team collaboration, and how leadership tools can create a successful work culture.

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Engagement Rate Explained: Key Metrics and Tips for Better Audience Interaction

October 14, 2024

In the digital marketing landscape, measuring audience interaction is key to understanding how well your content resonates with your target demographic.

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The Impact of Google SGE | What Marketers Should Be Aware Of

October 1, 2024

One of the latest developments reshaping the world of online marketing is Google’s Search Generative Experience (SGE).

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