What is Social Media Storytelling?

Commit Agency
January 12, 2018

One of the first steps you can take to take your business to the next level is to build a social media presence. It’s essentially free exposure, so why not take advantage of it? Once you’ve created a following, it’s time to start implementing your next strategy: social media storytelling.

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5 Strategies to Boost your Brand Presence

Commit Agency
January 5, 2018

Your business can never have enough exposure. Not only should your company be present, your product or service should also create a lasting impression and stand out to your audience. The goal of marketing is to have your target audience think of you, and your company, when they are ready to buy. Are you doing everything you can to build up your brand? Here are 5 strategies that you can experiment with to boost your brand presence.

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How to Deal with Negative Reviews (The Right Way)

Joel Coen
December 14, 2017

Seeing a negative review of your business is like getting dumped by your high school sweetheart. It feels like the end of the world – even though it’s probably not.

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4 Compelling Examples of Storytelling on Social Media

Commit Agency
December 7, 2017

Storytelling is one of the most compelling ways to capture people’s attention. Why? Because everyone loves a good story. But sometimes coming up with a plot, climax, and resolution relating to your product or service can be challenging. Unfortunately, there’s no one-size-fits-all rule in this situation. There are, however, great examples of companies that have implemented a successful storytelling strategy.

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The Sweet Spot with Social Influencers

Commit Agency
December 1, 2017

Social influencers aren’t a new concept. Industry leaders have been using celebrities to represent their products since… well, since Hollywood’s early existence. Open a vintage ladies’ mag and you’ll find Lucille Ball and Elizabeth Taylor shilling beauty products. These early pairings of celebrity and brand are no different than Selena Gomez’s partnership with Coach or Nike’s original 7-year deal with LeBron James. The $90M price tag on James’ contract with the athletic giant shows just how valuable celebrity endorsement can be in creating a successful brand.

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How to Get the Most from Your LinkedIn Profile

Commit Agency
November 14, 2017

When you’re looking for a job, LinkedIn is a great resource to network and show off your strengths. But, how do you compete with hundreds of other job seekers? An incomplete profile isn’t going to cut it. If you want to make the most out of your LinkedIn experience, it’s time to get serious and update your page.

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Social Media Trends You Need to Know for 2018

Commit Agency
November 7, 2017

Social media continues to take over the modern world. Astonishingly, the average person will spend nearly two hours (approximately 116 minutes) on social media every day, which translates to a total of 5 years and 4 months spent over a lifetime. Due to constant updates, social media platforms are gaining traction and showing no signs of slowing down.

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Why the New Snapchat Context Cards Are So Important

Janelle Brannock
October 12, 2017

If you weren’t yet sold on the power of ratings and reviews, you must not have been on Snapchat this week.     On Tuesday, the app rolled out Context Cards, which allows visitors to perform a number of activities within the app, which now boasts more than 158 million daily active users.   One […]

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3 Tips to Running a Successful Instagram Contest

Joel Coen
August 14, 2017

Instagram contests are all the rage right now and it’s no wonder they’ve become so popular. Who wouldn’t love some free swag from a favorite brand as a thank you for being a loyal follower? We’ve orchestrated successful Instagram contests for a variety of clients and have discovered three of the best rules to follow […]

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3 New Ways for Marketers to Use Snapchat

Nick Christensen
August 9, 2017

Let’s face it: Snapchat is no longer for the kiddos.   It’s grown into an app used by people of all ages around the world. And those users are an incredibly loyal bunch to the app and to the people and brands they connect with. If you’re a marketer looking for a way to be […]

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Content 101: 5 Tips for Engagement

Joel Coen
July 25, 2017

Engagement has become a buzzword—and not just in the wedding industry. Employees who feel engaged at work are more likely to report high job satisfaction. Consumers who engage with a brand are more likely to buy. Viewers invest time or money in companies whose ad campaigns are engaging and interactive. Here are five ways you […]

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Is Facebook’s New Video Policy Killing User Experience?

Joel Coen
July 21, 2017

If you haven’t noticed, Facebook just got noisier. A few weeks ago, I showed up at the office bright and early after working from home the previous day. I booted up my laptop and checked my smartphone as usual, only to have a video recipe for peanut butter fudge sugar cookie cheesecake bars with bacon […]

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