Social Media Influencers: The New And Never Changing

Justin Lee
July 3, 2019

Frankly, it’s easy to dismiss—let alone roll our collective eyes at the mention of—influencer marketing on social media. At a shallow glance, it seems everyone is trying to crack the influencer gold mine, gaining access to exclusive hosted experiences, free products or direct compensation.   A deeper reality, however, shows that social influencer marketing isn’t […]

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What Social Media Success Looks Like

Justin Lee
June 19, 2019

When it comes to social media, a world never standing still—and accelerating faster than ever—how do you establish what true success looks like? How do you begin to measure something that is, by nature, a moving target?   Is your goal to sell more products? Generate qualified leads? Drive website traffic? Increase brand awareness? Grow […]

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When are the Best Times to Post to Social Media? A Handy User’s Guide.

Justin Lee
May 8, 2019

Knowing when—and when not—to post content on social media can be an exercise in focus. To put a finer point on it: It’s always changing. The ebb and flow of social media, not to mention what platform we’re talking about, or the frequency in which you should post, creates a perfect storm of questions and […]

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Types of Social Media Videos That Perform Best

Nick Christensen
April 30, 2019

It’s no secret that video is the most engaging type of content on social media today. It breaks away from the standard photos and status updates and lets us see things in a different light. No matter their intended purpose, videos will always connect with audiences on a deeper level and it would be wise […]

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[NEWS] Commit Agency Takes Home Five ADDY Awards from Phoenix Ad Club

Commit Agency
March 18, 2019

(CHANDLER, Ariz.) — The Valley’s foremost authority on digital strategy and branding, Commit Agency, is pleased to announce multiple wins at this year’s ADDY Awards. The Chandler-based advertising agency brought home five trophies from this year’s local awards ceremony, held on Friday, March 15 at the Phoenix Art Museum. The awards, presented annually by the […]

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Which is a Better Marketing Tool – Instagram or Facebook?

Joel Coen
February 26, 2019

Do you personally use Facebook or Instagram? If you’re a marketer, you are likely already using both. After all, the best way to learn platforms and tools is to be an active user. How you personally consume media – whether through video, photos, live stream, written forms, etc – will always influence your decision.   […]

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Should I Create a Pinterest Account For My Business?

Nick Christensen
February 6, 2019

Yes.   Yes, you should.   It would be a very smart idea to create a Pinterest account for your business.   via GIPHY You’re still here? Okay, consider this the “long story short” version but in reverse.   Last year, our agency hopped on board the Pinterest train. In fact, I wrote up a […]

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Why You Should Think Beyond Getting More Likes on Instagram

Nick Christensen
January 13, 2019

Instagram is a fantastic social platform, easily one of the top social apps I engage with on a regular basis. Whether I’m growing my personal brand or helping clients gain more exposure, one thing I’m always reminding myself is to not get sucked into the trap of focusing on Instagram “likes.” While they are a […]

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[WHITE PAPER] 10 Big Marketing Trends to Keep Your Eyes on in 2019

Janelle Brannock
December 20, 2018

If you Google “2019 marketing trends,” you’re going to get 382 million results—give or take—that would likely take you months (years?) to read.   We like you, though, so we’re not going to do that to you. You’re welcome.   Instead, we put together our own list of next year’s big marketing trends that our […]

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How to Be More Effective With Your Social Ads

Joel Coen
November 27, 2018

Organic reach is at an all-time low across all social networks, which means social advertising is a major consideration for today’s marketing mix. Social ads provide a unique and creative way to get noticed by a highly relevant audience. It’s a daunting task to tackle, but sticking to some fundamental concepts will help set you […]

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Can You Remove a Bad Review on Facebook?

Janelle Brannock
September 18, 2018

It happens.   A customer has a bad experience with a company. She writes a scathing review on the company’s Facebook page and moves on.   That company—maybe it’s your company—now has to figure out what to do.   A lot of companies may wonder if they can remove, or take down, negative Facebook reviews. […]

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How To Ask Your Followers for Recommendations on Facebook

Nick Christensen
September 4, 2018

Let’s just cut right to the chase, shall we?   Your business needs recommendations, doesn’t it? If you clicked on this article, that answer is probably “yes”. via GIPHY Recommendations have become the new norm on Facebook. No longer are businesses defined by a star-rating. Instead, Facebook wants its users to provide meaningful context behind […]

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