Beyond the Likes: New Ways to Measure Great Social Content

Sayo Akao
October 31, 2019

In the last decade and a half, social media and the ways that we interact with it, have become fairly routine. Although there are a number of metrics to measure, the general public can agree that a like, whether it’s in the form of a “thumbs up” on Facebook or a “heart” on Instagram and […]

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Beginner’s Guide: How to Start a Podcast

Nick Christensen
August 28, 2019

So you want to start a podcast? Well, you’ve come to the right blog post! Podcasting is an excellent avenue for people to share the things they’re passionate about. Whether it’s about movie reviews, digital marketing tips, scary campfire stories, roundtable discussions on sports or anything in between, there is an infinite amount of topics […]

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How a Content Marketing Agency Balances Data and Creativity

Tatum Snodgrass
August 21, 2019

“We live in an age of SEO, and it’s really easy now to just write for the search term.”    So true!    “So, how do you marry ‘this is cool’ versus ‘this is necessary,’ and make them both daily and habitual?” – Hearst Chief Content Officer Katie Lewis   Among the cheeky “throw out […]

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Quiz: Is Tiktok Your Next Marketing Move?

Melinda Carter
August 16, 2019

Tiktok has taken the world by storm and marketers are taking notice. With over 1 billion downloads across the globe, the video app known for short-form content is on its way to competing with the top dogs like Facebook and Youtube.    What is it, exactly?   Tiktok describes itself as a short-form mobile video […]

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Social Media Influencers: The New And Never Changing

Justin Lee
July 3, 2019

Frankly, it’s easy to dismiss—let alone roll our collective eyes at the mention of—influencer marketing on social media. At a shallow glance, it seems everyone is trying to crack the influencer gold mine, gaining access to exclusive hosted experiences, free products or direct compensation.   A deeper reality, however, shows that social influencer marketing isn’t […]

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Hospitality Marketing Trends You Can’t Ignore

Commit Agency
June 26, 2019

As we dive deeper into the digital age, it’s important to stay on top of the emerging trends. Why is that, you ask? Because if you don’t, the competition will. And while some marketing trends can be ignored, others simply can not.    So, what hospitality marketing trends should you be directing your attention to? […]

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What Does a Full-Service Marketing Agency Do?

Commit Agency
June 6, 2019

Need a new website? What about someone to manage your social media accounts? From web design to social media management, full-service marketing agencies are here to make your life easier. And who doesn’t like the sound of that…   If you’re wondering what a full-service marketing agency can do for you, we’ve broken it down […]

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What You Need to Know About Customer Lifecycle Marketing

Tatum Snodgrass
April 16, 2019

How do your customers interact with your business? Think about it. They might find your website homepage via google search. Or they might walk into your brick-and-mortar store to browse or ask a question. Maybe they follow you on Instagram. There are various ways your audience will interact with you. Customer lifecycle marketing is how […]

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Should Agencies Worry About Marketing Awards? [VIDEO]

Commit Agency
March 28, 2019

And the award goes to………Commit Agency!   ? ? ?   Of course we’re thrilled to be recognized for our work, but is there more to winning marketing awards than adding another plaque to the wall?   Watch the video below ? to see what our creative director Lanny Ward (against marketing awards) and our […]

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A Beginner’s Guide to Public Relations

Janelle Brannock
November 15, 2018

Imagine for a moment that you’re the CEO of a small company.   It shouldn’t come as a surprise, then, that your marketing budget is, well…more like “What marketing budget?” Your team is lean and tasked with being resourceful while also being effective at driving brand awareness and sales.   What do you do?   […]

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[WHITE PAPER] Questions CEO’s Should Ask Their Digital Marketing Agency

Janelle Brannock
October 26, 2018

With algorithm shifts, platform updates and other trends making waves at a speed that can be downright dizzying, it can be difficult to know what’s most important to your business. It’s a good thing, then, that we put together this comprehensive white paper on the 10 most important questions to ask your marketing agency. Because […]

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Can You Remove a Bad Review on Facebook?

Janelle Brannock
September 18, 2018

It happens.   A customer has a bad experience with a company. She writes a scathing review on the company’s Facebook page and moves on.   That company—maybe it’s your company—now has to figure out what to do.   A lot of companies may wonder if they can remove, or take down, negative Facebook reviews. […]

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