As the top-ranked family law firm in Arizona, Hallier Lawrence PLC is in the business of providing invaluable counsel during times of crisis. The partners tasked Commit Agency with re-positioning the firm to better define the passion they collectively have for their clients, their clients’ families and a better future for everyone who walks through their door.
Commit needed to establish for Hallier Lawrence the perfect marriage of fierce advocate and compassionate counselor, committed to safeguarding what matters most. The firm’s new logo is strong and distinguished, perfectly in balance with a warm, inviting color palette and vibrant imagery reflective of today’s definition of family.
In preserving the firm’s legacy of the state’s premier family law practice, a new website was developed to communicate its myriad services and expertise. A content-heavy blog section was incorporated into the site to provide relevant information on the topics that the firm’s clients were interested in knowing more about. Imagery was carefully selected to evoke a sense of comfort and peace during the most tumultuous times.