Director of Social Media & Content
With a deep understanding of how content fuels a social community, the Director of Social Media & Content is responsible for developing and managing the content and social media strategies for Commit Agency and its clients. This person reports directly to the Creative Director and oversees the social media and content department, consistently demonstrating thought leadership while ensuring that the established strategy is carried out along appropriate social media platforms and that team members consistently deliver a superior work product to internal team members and our clients in support of established plans. The Director of Social Media & Content leads the planning of social media campaigns and works closely with team members from other departments to ensure that social media efforts are integrated with other marketing/advertising initiatives to maintain overall brand consistency. Throughout the duration of each social media campaign, the Director of Social Media & Content ensures that the agency is harnessing the power of great brand experiences in order to amplify influence.
This individual will source and manage relationships with social monitoring and publishing partners to ensure optimal campaign performance and analytics/insights reporting. In addition, this individual ensures that social media campaign activity and performance is continuously analyzed, measured and reported to clients. If social media campaigns are not performing as expected, the Director of Social Media & Content works with the department to make necessary changes to improve performance.
The Director of Social Media & Content works closely with the digital and creative departments to concept and create relevant content to be shared across myriad social and digital platforms.
Additionally, this person will manage the content side of the department and work with the Content Manager and Senior Content Writer to ensure all content is being produced and delivered as outlined in client scopes of work.
This individual also contributes social media and content marketing expertise to new business proposals for prospects and existing clients.
- Agency experience
- Previous experience leading social media strategy and executing successful campaigns with proven results
- A desire to work in a collaborative, positive environment
- Ability to both lead a department and fulfill your own deliverables while meeting established deadlines
- Great written and verbal communications
- Obsessed with everything social media, from platforms and trends to analytics and insights
- A team player who enjoys mentoring, coaching and encouraging team members to stretch outside their comfort zones